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Millennials and Gen Z are changing the rules of wine. Can Romanian wineries keep up?
Millennials and Gen Z are changing the rules of wine. Can Romanian wineries keep up?
Young people no longer buy wine out of habit, but for pleasure. They don’t choose in a rush or out of routine, but with intention. They consume less often, but better, and ideally, every bottle comes with a story, a context, or an emotion behind it. At first glance, this shift may seem like a problem for the industry, especially in a context where volumes are declining. Looked at differently, however, [...]
MICHELIN Grapes 2026: Celebrating excellence in wine
MICHELIN Grapes 2026: Celebrating excellence in wine
For 125 years, The MICHELIN Guide has recognized people and places that exemplify excellence in gastronomy and hospitality, from the introduction of MICHELIN Stars in 1926 to MICHELIN Keys for hotels in 2024. This legacy of identifying the very best now extends to the world of wine, an integral part of the gastronomic experience. The Guide has long highlighted exceptional wine lists and sommeliers, [...]
What Do Grand Cru and Premier Cru Mean in France?
What Do Grand Cru and Premier Cru Mean in France?
In the world of wine, the expressions Premier Cru and Grand Cru are synonymous with excellence. Used especially in France, these terms indicate wines that come from the most valuable and respected vineyards, whether located in the heart of Burgundy or in the historic villages of the Champagne region. These classifications reflect the quality of the terroir, the winemaking tradition, and the wine’s [...]
Global wine market 2025 & Romania wine production
Global wine market 2025 & Romania wine production
In 2025, global wine production is estimated between 228 and 235 million hectoliters (mhl), with an average of 232 mhl. This represents a 3% increase compared to 2024, when global production reached a historic low, but it still remains approximately 7% below the five-year average. The moderate growth results from slightly positive developments in both the Northern and Southern Hemispheres, although many [...]
Wine Trends for 2025: What to Enjoy and What to Watch
Wine Trends for 2025: What to Enjoy and What to Watch
The world of wine in 2025 brings a transformation in taste and winemaking style for many producers, partly due to climate change. Consumers are becoming increasingly attentive to the origin of products, preferring healthy, sustainable and authentic wines. In addition, technology brings new experiences in tasting and purchasing. Sustainability and organic wines In recent years, sustainability has gone [...]
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